Gold has been the chief metal amongst all others, in which investors have shown immense interest, because it happens to provide security to them financially, whenever there might be an occurrence of a decline or crisis. At the point of recession, various stock holders suffer and lose their profits; businesses face enormous downfall and same is the case with currency.
As the market is showing severe signs of decline and multiple notable crises have been identified. In a period of recession like the one we are currently facing, interest rates are not sufficient to obtain a good yield.
European central banks, such as the Bank of England and Swiss National Bank, have been chief consumers of gold over the past few years.
Despite the fact that central banks do not, in general, proclaim gold purchases in course of action, but some, such as Russia, have articulated concern in mounting their gold reserves again as of late 2005. Due to the reason that gold has had a consistency of profits of demand amongst the common people as well as the investors, even banks of chief countries have started consuming gold instead of currency.
Although people do not totally shun the purchase of gold, some still make their investments in gold as its value never depreciates. On the other hand, a decrease in interest rates has an opposite effect on gold purchasing. People believe in purchasing more assets as compared to keeping their incomes in banks, as asset purchasing will increase their income much more as compared to keeping that money safe at a low interest rate.
Gold is known for its strong value which gives hope and support during the times of poor economic performance. There are many individuals who look for cheaper rates of gold so that it gives much more profit in return. During the times of high interest rates, the rate of gold fell a bit but not to the point where the old gold owners have to face a loss. Whereas the case is just exact opposite during low interest rates, when gold owners enjoy high profits as the prices of gold matures.
As gold is a much diversified investment, you can always see that the demand of gold is consistent. It is wrong that it is not effected by the interest rates; it is effected but only with the minimal margins. As the period of recession is going on currently, interest rates are at a low point in the world, but the demand for gold has not been effected as much as it should have. The main reason behind the low percentage decrease in the investment of gold is the way of utilization by the people. Gold is a complete investment. It is medium of exchange all over the world. People can store it, convert it into jewellery or convert into gold bars. So its demand is not effected more speedily with the interest rates.
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