Over the years Xbr has stood for the best consumer Tvs Sony has to offer and this years line up is no exception. The Xbr line of Full Hd 1080p televisions incorporate all of Sonys latest technologies (including Hdmi v1.3 features such as x.v.Color and Deep Color. Additional features like Motionflow 120Hz enable smoother motion when viewing movies or fast-action sports. Bravia Engine Pro with Digital Reality Creation upconverts all interlaced and progressive video signals including Hd signals directly to 1080p for amazing detail and sharpness. And its only fitting that your Xbr make a statement not only through breathtaking picture quality but by taking your breath away with optional color bezels. Now your Lcd Tv can be as distinct as your own personal style.